Fudge Hair Products

A range of premium formulations from hair care to styling products. The Fudge range combines the cool factor of Fudge with the exclusive Hydrating Hair Drink Complex to deliver hydration and protein to thirsty hair while Guarana gives extra strength to any hair type - from dry/damaged to coloured or fine/limp hair.

	Fudge Shampoos» A range of premium forumlations inlcuding Guarana that gives strength to any hair type, from dry/damaged to coloured or fine/limp hair.   View all hair products in the Fudge shampoo range and get 40% off!
	Fudge Conditioners» Find the perfect conditioner to complement your Fudge shampoo, from added moisture to silky smoothness or more volume - there's something for everyone.   View all hair products in the Fudge Conditioners range and get 40% off.
	Fudge Treatments» From intense rinse out cremes to light leave-in sprays, Fudge Treatments enhance any combination of Shampoo and Conditioner to leave hair silky soft and smooth.   View all hair products in the Fudge Treatment range and get 40% off!
	Fudge Styling and Finishing Products Get a look any way you want it with Fudge Styling products. From Matte Hed to Fat Hed, there's a texture, shine and hold for everyone!   View all hair products in the Fudge Styling and Fininshing range and get 40% off.
	Fudge Unleaded» Every day for every one. The Fudge Unleaded line is an everyday range of care and styling products created for all hair types. A quick everyday fix for people on the go!!   View all hair products in the Fudge Unleaded range and get 40% off.
	View all Fudge Products» One of the leading names in professional haircare, Fudge™ have provided a wide range of products that will allow both men and women to create a unique individual style. As an official reseller of Fudge hair care products, ShopRush can guarantee high quality at low prices.

Fudge Hair Care Products at ShopRush

Fudge is the international leader in the styling category, with a diverse range of hair products. ShopRush stock 13 of Fudge’s styling products and this variety ensures that any look can be created. The Fudge styling products are categorised according to a scale that ensures an easy understanding of the strength of hold that each product provides.

Fudge Hair Care combines the ‘cool’ factor of Fudge with the latest innovative ingredients to provide your hair with the ultimate care. These products are formulated with hair drink technology that focuses on providing you with the unrivalled hydration and protein that will quench the thirst of any hair. Formulated with Guarana, Fudge Hair Care products also add a boost of strength to your hair. These shampoos and treatments leave you with hair that is protected, hydrated, repaired and restored.

About Fudge

Fudge originated in the 1990s from Australia with the introduction of Fudge Shaper. Fudge Shaper gave Australians the opportunity to express themselves with edgy, textured hair styles. Fudge found that male teenagers in particular used Fudge Shaper to push boundaries and it was the first product in the industry marketed towards teenagers who wanted the ‘grunge’ look.

Fudge has gone on to produce a variety of premium formulas that range from hair care to styling products. The Fudge selection combines the cool factor of Fudge with the exclusive Hydrating Hair Drink Complex to deliver hydration and protein to thirsty hair, while Guarana gives extra strength to any hair type - from dry/damaged to coloured or fine/limp hair. Fudge is now sold in over 50 countries worldwide and only distributed through professional hairdressing salons.

Fudge prides itself on being a brand positioned at the youth market. Fudge promotes individuality and allows people to stand out from the crowd by giving them the tools to express themselves. Fudge focuses on constantly developing and evolving, ensuring that it stays at the forefront of the industry. To achieve this, Fudge are continually adapting their products to incorporate recent discoveries to ensure that they are the hottest, coolest, most edgy international brand. Although their main target audience is the youth of today, they do not concentrate on an age range but focus on an attitude. This attitude is to be able to embrace what is different. Just as Fudge want people to have the opportunity to embrace individualism and express themselves, they follow suit and do this on a brand level, too, by marketing themselves through unique and edgy PR and merchandising.

Fudge products are unisex and direct their marketing at an attitude rather than a demographic. Fudge focuses on providing the tools to allow people to express themselves through creating individual, personal styles.

ShopRush are able to bring you the best and most popular Fudge products at low prices, with up to 40% off the most popular items.